Hey there gorgeous, if you’re ready to embrace Plastic Free July this year (and revolutionise your haircare routine while you’re at it), at George Haircare, we’re all about pushing boundaries and offering sustainable alternatives for your precious locks.
Though we’ve got a long way to go, the beauty market has been making great strides over the last few years to become more eco-friendly. From cruelty-free products to recyclable packaging, we’re witnessing a movement that’s reshaping the industry. So, this Plastic Free July, there’s never been a better time to delve into the world of silicone and uncover why it’s time to bid farewell to this plastic-adjacent ingredient.
Alright, let’s get real for a sec. Is silicone actually a plastic?
Well, technically, it’s like a hybrid between a synthetic rubber and a synthetic plastic polymer. It’s a bit of a wild child, you know? It straddles the line between rubber and plastic, playing by its own rules.
But here’s the deal: silicone isn’t doing our planet any favours.
Why is silicone bad for the environment?
Derived from fossil fuels and not biodegradable, silicone-based substances pose a huge concern when released into waterways, as they can alter the properties of the water, directly impacting aquatic life and their habitats (poor fishies). Silicone’s persistence in the environment contributes to the plastic pollution crisis as, unlike organic materials, it remains intact for extended periods. And let's not forget about the carbon footprint it leaves behind. The production of silicone requires energy-intensive processes, contributing to those pesky carbon emissions.
We can do better, right? By avoiding silicone in our haircare routine, we can reduce plastic waste, promote environmental sustainability, and embrace more eco-friendly alternatives.
Now, let’s talk hair…
Why is silicone bad for your hair?
Listen up. Silicone-based hair products may offer a quick fix for smoothness and shine, but they can be trouble in the long run. Sure, they'll give your hair a temporary boost, but they're like a clingy partner who just won't let go. Silicone forms a coating over your hair shaft, weighing it down and making it look flat and lifeless - not a good look!
And that's not all. Silicone can be a real buzzkill when it comes to nourishing your hair. It creates a barrier that locks out moisture and nutrients, making it difficult for other nourishing ingredients to penetrate your hair shaft and work their magic. It's like putting up a "do not disturb" sign when your hair is begging for some TLC.
And let's not forget about your scalp. Silicone can create a barrier there too, trapping oils, sweat, and debris. It can feel like your scalp is suffocating under a plastic wrap. This can lead to clogged pores, irritation, and dryness. We believe your hair and scalp deserve better, don't you?
That's where we come in! Introducing our silicone-free haircare superheroes: Better Hair Days Hair Mask and Stay All Day Clean Shampoo. We take pride in crafting products with purposeful ingredients, eliminating fillers or fluff. Our focus is on minimising the “down the drain” impact. Packed with moisturising shea butter, nourishing coconut, avocado, flaxseed, and jojoba oils, collagen-boosting kakadu plum, and protein-packed quinoa, they deliver all the smoothing and shining benefits without the nasty build-up or harm to Mother Nature.
Better Hair Days Hair Mask is here to make your locks dance with joy. It's like a party in a bottle, ready to give your hair the TLC it deserves. And Stay All Day Clean Shampoo? It's the gentle cleanser that smells like a spring dream. With its carefully curated blend of finger lime, aloe vera, kakadu plum, jojoba oil, and rosemary oil, it's your ticket to scalp health, hydration, and hair balance. It cleanses away impurities without stripping your hair of its natural oils, leaving it refreshed and revitalised. You'll be turning heads everywhere you go!
But the magic doesn't stop there. Our silicone-free formulas go beyond just being environmentally friendly and gentle on your hair—they're also designed to nourish and transform your locks. We believe in the power of nature and the incredible benefits it can provide. That's why we've carefully selected each ingredient to ensure it brings something special to your haircare routine.
Shea butter provides deep moisture and hydration, leaving your hair soft and manageable. Coconut oil nourishes and strengthens, promoting healthy hair growth. Avocado oil adds shine and helps repair damage, while flaxseed oil brings a boost of omega-3 fatty acids for added nourishment. Jojoba oil mimics the natural oils produced by your scalp, helping to regulate oil production and maintain a healthy balance.
And let's not forget the star of the show: Kakadu plum. This Australian superfruit is packed with vitamin C and antioxidants, which work together to boost collagen production, protect against damage, and enhance hair strength and elasticity. It's nature's secret weapon for vibrant, luscious locks.
** Hot tip from a hair pro: breaking up with silicones takes around 5-8 washes before you’ll truly begin to see results. At first, your hair may feel less smooth and shiny, you might even get a few more tangles than you’re used to. But stick with it and once those coating ingredients are well and truly gone, your hair will be able to soak up the organic goodness and it will soon be soft and tangle free again. Just make sure you detangle before you hit the shower and you’ll be good to go!
So, here’s the bottom line, Plastic Free July is our chance to make a difference, to show our commitment to the planet and our own fabulous hair. Remember, every small change counts, and together, we're making a big impact. Let's raise our hairbrushes to a world where beauty and sustainability walk hand in hand.
#NoSiliconeNoWorries #HairRevolution #PlasticFreeJuly